Increasing numbering of businesses use live chat operators
Posted: Mon Apr 12, 2010 11:53 pm
Live chat services are just getting started, but it is taking off pretty quickly as customers get used to the idea. Forester Research reported that in 2003, 30% of online customers used live chat for customer service when it was available, whereas only 19% used it in 2001. Live chat is estimated to be used by nearly 60% of e-shoppers in 2007, according to Forrester.
Jupiter research also reports that companies using proactive chat average about 30% increase in order value. Proactive click-to-call and chat interactions have been shown to encourage up to a 20% increase in conversation rates.
Live chat is becoming mandatory for any online retail as users find it more trustworthy owing to human contact and it is time saving for customers.
Jupiter research also reports that companies using proactive chat average about 30% increase in order value. Proactive click-to-call and chat interactions have been shown to encourage up to a 20% increase in conversation rates.
Live chat is becoming mandatory for any online retail as users find it more trustworthy owing to human contact and it is time saving for customers.