Ugg Classic sales are flat despite the 20 percent decrease

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The stores will feature Infinite Ugg, a seamless online integration that gives access to an endless aisle of merchandise not found in store. Both locations will offer 500 to 550 SKUS featuring an array of product including footwear, loungewear, handbags and accessories. Both stores will remain open through ugg boots outlet early 2016. “Boston and the New York City metro represent two important regions for Ugg so we feel the addition of these pop-up locations will make the brand more UGG Boots On Sale accessible to consumers s they seek out their favorite back-to-school and holiday shopping items,” said VP of North America retail for Deckers Brands, Gerard Marceda. “When consumers are fully immersed in the comfort and luxury of Ugg they immediately feel the warmth, comfort and unparalleled craftsmanship and high-quality materials that go in to creating this legacy brand.”The Boston store, currently open, is located in Faneuil Hall in a 1,764-square space. There’s also a permanent Ugg store on Newbury Street in downtown Boston, and one in the Wrentham Village Premium Outlets. The Jersey Gardens outlet store, set to open on September 3, is located outside New York UGGs Black Friday city. Currently, there are four full-price Ugg stores in New York.While analysts have been generally more optimistic on Deckers Brands following a Q4 topline beat, UGG Boots Black Friday 2015 share price and sentiments on the brand have bounced back and forth since the company reported its results last week. So what’s causing the mixed opinions and confusion about Ugg and Teva’s parent company? FN breaks down the industry chatter.Sterne Agee CRT analyst Sam Poser summarized his take on the issue in a simple phrase: “Just because management understands what they mean, does not mean others do.” Following the firm’s Q4 conference call, market watchers had trouble “reconciling the flat to down slightly reported backlog as of March 31, 2015 and the company’s guidance for a planned 8 percent revenue increase,” explained Poser in a note on June 1. “In order to UGGs Black Friday reconcile the flat backlog to the plan for 8 percent reported revenue growth, there are three important nuances,” Poser wrote on May 28. “Ugg Classic sales are flat despite the 20 percent decrease in their backlog—at-once orders should easily make up the deficiency in the backlog due to the extremely easy comparisons; the backlog only reflects orders through December and does not include 4Q16; and backlog does not include [direct-to-consumer] sales, which are expected to be up 6 percent-8 percent in total…” In his June 1 note, Poser said he had a follow-up conversation with Deckers’ President Dave Powers and CFO Tom George and as a result, he is more confident that the ugg boots sale “conservative” guidance can be achieved. Among the reasons for his renewed confidence, Poser said pre-booked orders placed since March 31, 2015 for fall of this UGG Boots Black Friday 2015 year have accelerated and are up over the orders placed during the same period last year; management’s projections for increases in the Teva (9 percent) and Sanuk (11 percent) business is likely because current trends are healthy; additional websites and stores will aid direct-to-consumer expectations; and there will be some benefit from the recent Koolaburra acquisition.